⚡ 2,450 pts
🍺 Tap & Taylor's · Bar Mode
2× ACTIVE
LIVE NOW
LOCKS IN
0:42
KANSAS CITY CHIEFS
Mahomes
OVER OR UNDER
267
passing yards
📊 Chiefs trailing by 14 — Mahomes is in throw mode
🔮 SportsIQ Intelligence · 54% chance OVER
ALSO LIVE NOW
🏈
OVER/UNDER
YOU'RE IN
🧠
TRIVIA
ROUND 3
🎱
BINGO
ACTIVE
📊
SCORES
MNF LIVE
2,450
PTS
#3
TODAY
🔥 4
STREAK
Gold
TIER
HOME — LIVE · BAR CHECK-IN ACTIVE · 2×
⚡ 2,450 pts
📍 At a bar? Scan QR for 2× points
CHECK IN →
LIVE NOW
LOCKS IN
0:42
KANSAS CITY CHIEFS
Mahomes
OVER OR UNDER
267
passing yards
📊 Chiefs trailing by 14 — Mahomes is in throw mode
🔮 SportsIQ Intelligence · 54% chance OVER
ALSO LIVE NOW
🏈
OVER/UNDER
JOIN NOW
🧠
TRIVIA
ROUND 3
🎱
BINGO
ACTIVE
📊
SCORES
MNF LIVE
2,450
PTS
#3
TODAY
🔥 4
STREAK
Gold
TIER
HOME — LIVE · NOT CHECKED IN (prompt to scan)
⚡ 2,450 pts
SportsIQ
The smartest fans win
No live game right now
Visit a bar to play tonight's games live
NEXT GAME
Ravens vs Chiefs
Tomorrow · 8:15 PM
🏈
ALWAYS AVAILABLE
🧠
TRIVIA
PRACTICE
🏆
HISTORY
ALL PICKS
📊
STATS
LEADERS
⚙️
SETTINGS
PROFILE
2,450
PTS
73%
CORRECT
🔥 4
STREAK
Gold
TIER
HOME — IDLE (no active game)
KANSAS CITY CHIEFS
Mahomes
LOCKS IN
0:42
OVER OR UNDER
267
passing yards
📊 SportsIQ Intelligence: 54% chance OVER
🧱 Chalk
1.5×
259 passing yards
🔥 Heat Check
2×
267 passing yards
🤙 Wise Guy
3×
278 passing yards
Locks in 0:42 · 184 playing
PICK CARD — MAKING A PICK
WATCHING LIVE
Mahomes
Passing yards — needs 267 to go OVER
UNDER ↓
32%
59 players
CROWD SPLIT
OVER ↑
68%
125 players
0 yds 218 ←live 267 target
needs 49 more passing yards for OVER
218
PASSING YARDS · LIVE
YOUR PICK
🔥 OVER · Heat Check · 2×
+500 pts if correct
WAITING — PICKS LOCKED
BAR SCREEN — IDLE · Renders natively at 4K on 4K TVs, 1080p on 1080p TVs (pure CSS — no fixed resolution cap)
SportsIQ
BAR EDITION
▦
QR code here
Or enter room code
7429
Scan to join the game
Free to play — win tonight
TODAY'S LEADERS
#1BigMike4,100 pts
#2SarahK3,850 pts
#3JayBird3,200 pts
#4CoachKev2,900 pts
#5LanaD2,650 pts
BAR SCREEN — LIVE PREDICTION · Renders natively at 4K on 4K TVs, 1080p on 1080p TVs
LIVE PREDICTION
Locks in 42s
KANSAS CITY CHIEFS
Mahomes
OVER or UNDER
267
passing yards
📊 SportsIQ Intelligence: 54% chance OVER
UNDER ↓
32%
59 players
OVER ↑
68%
125 players
Open SportsIQ — pick OVER or UNDER · Bar plays count 2×
QR
JOIN
7429
BAR SCREEN — LIVE TRACKING · Picks locked, everyone watches together
LIVE TRACKING · Q3 · 8:42 remaining
KANSAS CITY CHIEFS
Mahomes
PASSING YARDS
Picks are locked
needs 49 more to go OVER
UNDER ↓
32%
59 players
218
CURRENT
→
267
TARGET
218 yds
0
49 more passing yards needed for OVER
267
OVER ↑
68%
125 players
Open SportsIQ to join future rounds · Bar plays count 2×
QR
JOIN
7429
BAR SCREEN — RESULT · Renders natively at 4K on 4K TVs, 1080p on 1080p TVs
📈
OVER WINS
Mahomes — 284 passing yards
🤙 Wise Guy
+750
🔥 Heat Check
+500
🧱 Chalk
+375
68% of players called it right
QR
JOIN
7429
NEW FEATURE CONCEPT · 2026-03-20
📈 Market Intelligence Layer
SportsIQ overlays real-money prediction market data directly onto every pick — giving users the wisdom of markets alongside our AI and crowd consensus. Two independent market sources are aggregated to surface where real money is flowing and where open markets diverge from consensus.
Two independent prediction market data sources · Real-money regulated market + open market aggregator · Zero user auth required to read data
📱 PICK CARD + MARKET INTEL
KANSAS CITY CHIEFS
Mahomes
LOCKS IN
0:42
OVER OR UNDER
267
passing yards
SIQ AI
Smart $
Open Mkt
Crowd
SportsIQ AI
54% · 46%
Smart $
61% · 39%
Open Mkt
58% · 42%
SIQ Crowd
68% · 32%
🚀
Smart money moved +8pts OVER in last 30 min — real money flowing in
🧱 Chalk
1.5×
259 yds
🔥 Heat
2×
267 yds
🤙 Wise
3×
278 yds
Locks in0:42· 184 playing
PICK CARD — WITH MARKET INTEL
📱 MARKET PULSE SCREEN
LIVE MARKETS
Market Pulse
LIVE
Smart $ · Real Money
Open Market
SIQ AI
KC CHIEFS · MAHOMES
Passing Yards O/U 267
Smart $
61% ▲+8
Open Mkt
58% ▲+3
SportsIQ AI
54% —
🚀 Smart money trending OVER — real-money volume up 340% in 30min
MIN VIKINGS · JEFFERSON
Receiving Yards O/U 82.5
Smart $
43% ▼-5
Open Mkt
41% ▼-2
SportsIQ AI
52% —
⚡ Divergence: SIQ AI sees OVER, markets leaning UNDER — contrarian edge?
YOUR MARKET EDGE
When SportsIQ AI diverges from real-money markets by >10%, you get a 🎯 Contrarian Badge — historically +18% win rate for these picks.
MARKET PULSE — LIVE ODDS AGGREGATOR
BAR SCREEN ENHANCEMENT
Live Market Ticker — Bar TV Bottom Band
Two live prediction market data streams — one real-money regulated feed, one open-market aggregator — both zero-auth for read access. Combined, this scrolling ticker turns every bar TV into a live prediction market terminal.
📺 BAR SCREEN · MARKET TICKER BAND (attaches to bottom of existing bar display)
LIVE MARKETS
Mahomes Pass Yds O/U 267 $61% OVER ▲+8
Mahomes Pass Yds O/U 267 O58% OVER ▲+3
Jefferson Rec Yds O/U 82.5 $43% OVER ▼-5
KC -3.5 Spread O67% YES ▲+2
Total Points O/U 47.5 $55% OVER ▲+1
🏈 KC vs MIN · Q3 · 14:22
Mahomes Passing Yards O/U 267
Smart $
61% OVER
Open Mkt
58% OVER
SIQ AI
54% OVER
🏈 KC vs MIN · Q3 · 14:22
Jefferson Receiving Yards O/U 82.5
Smart $
43% OVER
Open Mkt
41% OVER
SIQ AI
52% OVER
🏈 KC vs MIN · Game Total
Total Points O/U 47.5
Smart $
55% OVER
Open Mkt
53% OVER
SIQ AI
49% OVER
🏰 MOAT ANALYSIS — WHY THIS IS DEFENSIBLE
🔒
Proprietary Data Layer
SportsIQ is the only platform combining real-money market odds + open-market crowd odds + our AI + bar crowd picks — a 4-signal consensus no competitor has assembled.
🌀
Addiction Loop
Real-money market movement creates urgency ("Smart money just moved 8pts — pick NOW"). Users refresh compulsively to watch live odds shift mid-game.
🎯
Contrarian Edge Feature
When SIQ AI diverges from markets by >10%, we badge it as a "Smart Pick" opportunity. This creates a unique product story — we give you an edge the markets don't know about yet.
📡
Open market data feeds are free, no auth, real-time. Real-money market data is low-cost. Zero variable cost to add market intelligence to every pick.
Near-Zero Marginal Cost
API INTEGRATION SUMMARY
Real-Money Market Feed
• REST + WebSocket + FIX 4.4
• Auth needed only to trade (read is open)
• CFTC-regulated binary markets
• Sports markets since Q1 2025
• Yes/No binary outcomes
Open Market Aggregator
• Public API: fully open, zero auth
• Sports WebSocket: live scores + odds
• Real-time CLOB orderbook pricing
• Global prediction market coverage
• No US trading exposure (read-only)
✅ Both data sources usable for display without user auth. Trading integration would require separate legal review. Data feeds only — no gambling classification risk for read-only market intelligence display.
NEW SECTION · 2026-03-20 · B2B VENUE DASHBOARD
Venue Owner Dashboard
Bar owners see their patron engagement, ROI, and control their SportsIQ installation — all from their phone. This is the B2B acquisition layer.
🍺
The Rusty Anchor
GROWTH PLAN · $299/mo
GAME NIGHT LIVE
TONIGHT · CHIEFS VS RAVENS · 7:30 PM PT
Active Players
47
↑ 12 from last game
Picks Made
183
↑ 28% accuracy avg
QR Scans
63
34 new sign-ups tonight
Dwell Time
2.4h
↑ 22 min vs avg
Live Activity
@jessicam joined via QR scan
2m ago
@kingpin47 picked OVER 287 yds
4m ago
@sports_gal picked UNDER 2.5 TDs
5m ago
TV2 screen interaction spike
8m ago
@brew_dude joined via QR scan
11m ago
+8 players made picks on Q2 start
14m ago
Tonight's Leaderboard
1
@kingpin47
🔥 7-game streak
2,840
2
@sports_gal
Bar Champion 🏆
2,190
3
@brew_dude
3-game streak
1,760
4
@jessicam
First game tonight!
940
5
@cheekybets
Regular · 22 games
820
TV DISPLAY CONTROL
📺
Bar TV 1 · Main
Live Pick — Chiefs vs Ravens
● LIVE
📺
Bar TV 2 · Side Wall
Leaderboard + QR
● LIVE
📺
Patio TV 1
Offline
Tap to reconnect →
⚡ Push Pick to All TVs
🏆 Show Leaderboard Now
📣 Custom Message
🎯 Reveal Result
THIS WEEK · PATRON ENGAGEMENT
Daily Active Players
Mar 14 – Mar 20
Fri
19
Sat
36
Sun
27
Mon
9
Tue
6
Wed
13
Thu
47
Weekly Total
157 players
vs Last Week
+31%
Avg Session
2.1 hrs
Return Rate
68%
REVENUE & ROI
Monthly Plan Cost
$299
Growth plan
Est. Added Revenue
$4,200
+22 min avg dwell × 157 players
ROI This Month
14×
$4,200 return on $299
New Regulars
12
First-timers → regulars this month
SPORTSBOOK AFFILIATE EARNINGS
Your Venue's Referral Credits
BETA PROGRAM
FanDuel Referrals
7
$2,100 earned
DraftKings Referrals
4
$1,200 earned
Total Earned
$3,300
This month
💡 How it works: When a patron signs up for FanDuel or DraftKings through SportsIQ at your venue, you share in the $300-500 CPA. Your QR code is tracked — all attribution is automatic.
PATRON INTELLIGENCE
Top Engagement Props
Passing Yards
94 picks
First TD Scorer
67 picks
Game Winner
45 picks
Player Segments
Regulars
5+ games/month
23
Occasionals
1–4 games/month
68
New This Month
First game ever
34
Upgrade to Enterprise
Unlimited TVs · Multi-location · API access · Dedicated account manager
→
🏰 MOAT ANALYSIS — WHY THIS DASHBOARD MATTERS
Proprietary data: Every week SportsIQ generates venue-specific patron engagement data (dwell time vs picks correlation, highest-engagement prop types, which days drive regulars) that no competitor can access. This data improves our AI recommendations AND becomes a reporting product venues pay for.

Switching cost: A venue that has 6 months of patron history — who their regulars are, their engagement patterns, earned leaderboard rankings — cannot switch to a competitor without losing everything. The data is the lock-in.

Affiliate revenue multiplier: The sportsbook CPA layer ($300–500/conversion) transforms SportsIQ from a SaaS business into a media network. At 500 venues × 8 monthly conversions × $350 CPA = $1.4M/month in affiliate revenue.

Bar owner as sales force: An owner making $3,300/month in affiliate credits becomes an evangelist. They tell other bar owners. CAC drops to near zero at scale.
MOBILE · PERSONAL PERFORMANCE
📊 My Stats
Every user's pick history, streak, and badges are unique to SportsIQ — the deeper they go, the more they own and can't leave. This is the switching-cost machine. Phase 4 adds friends leaderboards and social comparison.
PROFILE OVERVIEW
9:41 ●●●● 5G 🔋
M
Mark
🔥 SHARP Level 12 · 2,840 XP
67%
ALL-TIME WIN RATE
182 wins · 90 losses · 11 pending
🔥 8
CURRENT STREAK
14
BEST STREAK
+$41
THIS WEEK
HOT CATEGORIES
NBA
78%
NFL
64%
MLB
61%
NCAAB
55%
EARNED BADGES
🏆10-Streak
🎯Sharp
🏀NBA Pro
👑Legend
PICK HISTORY
9:41 ●●●● 5G 🔋
Recent Picks
All Sports ▾
THIS WEEK
5-1
1 pending
Mon → today
P&L
+$41
this week
W
Lakers vs Celtics · 4Q
LeBron Over 26.5 pts — hit 31
HIGH CONF +12 XP  ·  +$8.50
W
Warriors vs Nuggets
Under 224.5 total — final 218
MED CONF +8 XP  ·  +$5.00
⏳
Knicks vs Heat · Tonight 7:30p
Knicks ML · SIQ: 73% confidence
HIGH CONF Smart $: 68% · Open: 71%
L
Chiefs vs Bills · MNF
Chiefs -3.5 — lost by 7
MED CONF −6 XP  ·  −$5.00
W
Celtics vs Bucks
Tatum Over 28.5 — dropped 34
HIGH CONF +12 XP  ·  +$9.00
📐 MOAT ANALYSIS · MY STATS
Proprietary data: Every pick, outcome, and streak exists only in SportsIQ. A competitor can't replicate a user's 2-year history.
Switching cost: Users who have 182 picks logged will not start over at a competitor. This is the sports equivalent of credit score history.
Addiction loop: Streaks are the strongest daily pull. 8-streak → users check the app morning, game time, and final score. 3× daily opens.
Next unlock — Phase 4: Friends leaderboard ("You're #2 in your group — Jake is 3 picks ahead"). Social comparison 10×s the addiction.
MOBILE · SOCIAL COMPETITION
🏆 Leaderboard
The social graph is the moat. Once a friend group plays together, the shame/pride loop keeps everyone daily-active. Phase 4 ship target: Friends leaderboard + trash-talk notifications = organic viral growth.
FRIEND GROUP BOARD
9:41●●●● 5G 🔋
Friends
Global
My Groups
J
#2
Jake
71%
S
👑
#1
Sarah
78%
M
#3
Mike
68%
4
T
Tyler
🔥 5-streak · NBA hot
65%
13-7
▲ 2
5
M
You
🔥 8-streak · NBA hot
64%
14-8
▲ 1
6
R
Ryan
❄️ Cold — 2-5 this week
56%
11-9
▼ 3
7
A
Alex
— 2 picks pending
52%
10-9
— 0
📲 Invite More Friends
Groups of 5+ unlock bonus badges and weekly prize pool entry
Share Group Link
SOCIAL NOTIFICATIONS
9:41●●●● 5G 🔋
Activity
🔥
Jake just passed you — he's on a 6-streak. You're #5, 2 picks behind.
12 min ago
Make a pick now →
👑
Sarah hit 78% this week — she's untouchable right now.
1 hr ago
See her picks →
💀
Ryan went 1-4 last night. He's dropped to last place. You're clear.
3 hrs ago
🎯
SportsIQ called Lakers ML at 74% — Jake and Sarah both took it. You didn't. Lakers won.
Last night
View missed pick →
🏅
You earned the NBA Pro badge — top 10% win rate in NBA picks this month.
Yesterday
📲
Tyler joined your group. He's already 3-0 this week.
2 days ago
View his picks →
📐 MOAT ANALYSIS · LEADERBOARD
Network effect: Every friend who joins increases the value for everyone in the group. This compounds — a 7-person group is 3× more valuable than a 3-person group.
Social graph lock-in: When your group's 2-year history lives here, the group will never leave together. Moving requires convincing 7 friends to switch simultaneously.
Shame/pride loop: "Jake just passed you" = guaranteed app open. This is the same mechanic that made Duolingo's streak and Wordle's sharing viral. Daily active users 3–5×.
Viral acquisition: "Share Group Link" = each existing user recruits friends organically. Zero paid acquisition needed at scale.
Phase 4 unlock: Add $5/week group prize pools (via Stripe, not gambling — skill game exemption). Groups with money on the line have 8× retention vs. free groups.
🚀 Onboarding Flow
First-time user experience — 5 steps from download to hooked.
Goal: get the user to make their first pick within 90 seconds, earn a badge, and invite one friend.
Each step collects data that personalizes the AI forever.
STEP 1 · WELCOME
SportsIQ
AI SPORTS INTELLIGENCE
64%
AI Win Rate
50+
Bar Venues
12K
Members
Beat your friends.
Outsmart the house.
Know what sharp money knows.
Free · No credit card
STEP 2 · PERSONALIZE
What sports do you follow?
Your AI picks will be tailored to these
🏈 NFL
🏀 NBA
⚾ MLB
🏒 NHL
⚽ Soccer
🏌️ Golf
🥊 MMA
🎓 CFB
3 sports selected
Favorite teams (optional)
Chiefs
Lakers
+ Add
STEP 3 · FIRST PICK
Tonight's sharpest pick
🔥 Trending with sharp money
NFL · Chiefs @ Eagles · 8:20 PM
Patrick Mahomes
OVER 285.5 Passing Yards · -110
78% AI Confidence · Sharp
SIGNAL PANEL
SIQ AI 78% Smart $ 73% Smart $
🔒 Make your pick to unlock sharp money data
No money required · Pure skill game
STEP 4 · REVEAL
✓ Pick Locked In!
Mahomes OVER 285.5 yds
🔓 SHARP MONEY UNLOCKED
SIQ AI 78% Smart $ 73% Smart $ ↑
You agree with sharp money. +14 pts if this hits.
🏅
FIRST PICK
Badge earned
🔔 Get alerted when this pick moves
STEP 5 · INVITE FRIENDS
You're on the board 🎉
Invite friends to compete
LEADERBOARD · THIS WEEK
1
Y
You NEW
0 picks
2
?
Invite a friend
—
3
?
Invite a friend
—
Invite 3 friends to unlock Group Champ badge
📐 MOAT ANALYSIS · ONBOARDING
Data flywheel step 1: Sport + team preferences collected in 30 seconds. Immediately personalizes AI picks. No other app does this this fast.
First pick = first data point: Every pick adds to the user's irreplaceable pick history. After 30 picks, they'll never leave — too much personal data invested.
Badge moment: First Pick badge creates an emotional hook. Duolingo's biggest retention driver is streak protection — badges do the same.
Viral loop seeded: Leaderboard with empty spots creates a social vacuum users feel compelled to fill. Invite Friends is the viral growth engine.
⚡ ADDICTION LOOPS INSTALLED
Hourly: Push notification when a locked pick starts trending. Forces app opens during game hours.
Daily: "Here are tonight's 3 sharpest picks" briefing. Notification opt-in captured in Step 4.
Weekly: Leaderboard rank change alerts. "Jake just passed you" = guaranteed open + a new pick to compete.
Season: Win rate and badge progression create a long-arc goal. Giving up = losing a season-long investment.
Time to hook: <90 seconds from install to first pick locked and badge earned.
📊 CONVERSION FUNNEL TARGETS
Install
100%
Sports sel.
82%
First pick
71%
Notif on
54%
Invite sent
38%
Industry benchmarks: Duolingo D1 retention 55%, Robinhood onboarding 73% first trade. SportsIQ targets 71% first-pick rate — achievable because the pick is fast, free, and immediately rewarded.
NEW FEATURE CONCEPT · 2026-03-20
🗓️ Daily Challenge
Three curated picks, every day at noon. Everyone plays the same props. Streak tracking, shareable result cards, and a personal rank. The "Wordle for sports" habit loop — users come back even when there's no live game.
📱 STATE 1 · CHALLENGE ACTIVE
TODAY'S CHALLENGE
Friday Picks
🔥 14
2/3 DONE
✓ LOCKED
Mahomes Passing Yds O/U 267
Your pick: OVER
+250
pts
✓ LOCKED
Jefferson Rec Yds O/U 82.5
Your pick: UNDER
+300
pts
PICK #3 OF 3 · LOCKS IN 2:14:03
MIN VIKINGS · SUNDAY NIGHT
Justin Jefferson
RECEIVING TOUCHDOWNS O/U
0.5
touchdowns
62% OVER38% UNDER
YOUR STREAK — THIS MONTH
🔥 14-day streak Best: 21 days
CHALLENGE ACTIVE — 2/3 PICKED
📱 STATE 2 · CHALLENGE COMPLETE
🏆
3 for 3!
Today's Challenge · Perfect Score
TODAY'S SCORE
+850
points earned
🔥 15
day streak
#23
today's rank
Top 4%
this week
Mahomes Pass Yds OVER 267
✓ HIT · 271 yards
+250
Jefferson Rec Yds UNDER 82.5
✓ HIT · 71 yards
+300
Jefferson TDs OVER 0.5
✓ HIT · 1 touchdown
+300
CHALLENGE COMPLETE — SHARE CARD
📱 STATE 3 · WAITING FOR TOMORROW
NO GAME TODAY
Tomorrow's Preview
NEXT CHALLENGE DROPS IN
14
HRS
:
32
MIN
:
07
SEC
🔥 15-day streak · Don't break it!
TOMORROW · SATURDAY
🏈 BUF BILLS vs MIA DOLPHINS · 1:00 PM ET
Josh Allen — will he throw 3+ TDs?
Challenge pick dropping at noon 🔒
🏈 DAL COWBOYS vs NYG GIANTS · 4:25 PM ET
Dak Prescott — O/U 285 passing yards
Challenge pick dropping at noon 🔒
🏀 LA LAKERS vs GSW WARRIORS · 8:30 PM ET
LeBron — O/U 28.5 points tonight?
Challenge pick dropping at noon 🔒
🔔 Remind me at noon
Don't break that 15-day streak
Set
FRIEND ACTIVITY · TODAY
J
Jake
2/3 · 🔥 8
S
Sara
1/3 · 🔥 3
M
Mike
3/3 · 🔥 22
BETWEEN GAMES — STREAK + PREVIEW
📐 MOAT ANALYSIS · DAILY CHALLENGE
Why This Is Defensible
The Daily Challenge creates four compounding moat layers simultaneously.
🔒
Switching Cost — Streak Anxiety
A user with a 30-day streak won't abandon SportsIQ for a competitor. Duolingo built a $6B company on this mechanic. Once users have a streak, they're psychologically locked in — leaving means losing their streak.
📡
Proprietary Behavioral Data
Every daily pick builds a user preference profile: which sports, which teams, which prop types, which difficulty. After 30 days of Daily Challenges, SportsIQ knows a user's sports personality better than anyone. This data trains the AI and is irreplaceable.
📣
Organic Virality — Share Card
The shareable result card ("3/3 🔥 15-day streak") is word-of-mouth fuel. Wordle's gray/yellow/green grid went viral because it was shareable. SportsIQ's result card does the same — every share is a free acquisition impression. Zero CAC.
🌀
Network Effect — Friend Leaderboard
Seeing friends' daily results creates competitive FOMO. "Jake got 2/3, I need to beat him." The more friends on the platform, the stickier the Daily Challenge becomes. This is a social flywheel — more users = more friend activity = higher retention for everyone.
PROJECTED RETENTION IMPACT
D7 +28%
7-day retention lift vs baseline
D30 +41%
30-day retention lift (streak effect)
3.2×
DAU/MAU ratio vs no daily feature
K=0.4
Viral coefficient from share cards
Benchmark: Duolingo Daily Streak → DAU/MAU from 18% to 54% over 18 months. WordleNYT → 2M → 300M users in 6 weeks via share card virality. SportsIQ has a stronger hook (real stakes, real-time sports) — conservative estimates above.
NEW FEATURE CONCEPT · 2026-03-20
🏟️ Game Day Mode
The peak engagement window. When a game goes live, SportsIQ transforms into a real-time command center — pick reveals unfold as plays happen, the leaderboard shifts live, smart money alerts fire mid-game. Users can't put their phone down.
📱 LIVE IN-GAME · PICK REVEALS
KC
24
LIVE
Q3 · 8:14
Chiefs vs Ravens
BAL
17
YOUR SCORE
3,240 pts
RANK
#2 ▲3
YOUR PICKS · THIS GAME
✅ CORRECT PICK
Mahomes Pass Yds O/U 267
You picked: OVER · Actual: 284 yds
+1,000 pts (2× Heat mode)
✅
✅ CORRECT PICK
KC -3.5 First Half Spread
You picked: KC COVERS · Actual: KC +14 ✓
+500 pts (1.5× Chalk)
✅
⏳ IN PROGRESS
Jefferson Rec Yds O/U 82.5
You picked: OVER · Current: 61 yds (Q3)
74% to line · 1 quarter remaining
⏳
📈
Smart money moved +12pts on Jefferson OVER — sharp money agrees with your pick
❌ MISS
Total Points O/U 47.5
You picked: UNDER · Current: 41 (Q3 — likely to hit)
0 pts
❌
NEW PICK AVAILABLE · Q4
Mahomes TD passes — O/U 2.5
Make Pick → +500 pts
GAME DAY · LIVE PICK REVEALS
📱 LIVE LEADERBOARD PULSE
GAME DAY
Live Rankings
Q3 · 8:14
KC 24 vs BAL 17 Q3 8:14
@sports_gal
2
2,980 pts
👑 @kingpin47
1
3,680 pts
@brew_dude
3
2,460 pts
FULL RANKINGS · THE RUSTY ANCHOR
1 @kingpin47 ▲1 🔥 3,680
2 @sports_gal ▼1 2,980
3 @you (YOU) ▲5 🚀 3,240
4 @brew_dude — 2,460
5 @jessicam ▼2 1,940
6 @cheekybets — 1,280
🔔
@sports_gal just passed you!
She got the Jefferson pick right — you're 240 pts behind for #2
PATH TO #1
You need 440 pts to reach #1.
2 picks remaining this game at 2× → win both = +2,000 pts possible.
GAME DAY · LIVE LEADERBOARD PULSE
📱 POST-GAME · RESULTS CARD
FINAL SCORE
KC 31 · BAL 24
Chiefs win · OT
GAME RESULT
+3,240 pts
3 of 4 picks correct · 75% accuracy
🏆 #2 Tonight
🔥 7-Game Streak
PICK BREAKDOWN
✅ Mahomes Yards OVER +1,000
✅ KC -3.5 Spread +500
✅ Jefferson OVER 82.5 +1,500
❌ Total Points UNDER +0
🏅
New Badge Earned: Hot Hand
75%+ accuracy in 3 consecutive games
Share Your Result
3/4 correct · +3,240 pts · #2 at The Rusty Anchor 🏟️
📤 Share to Stories
GAME DAY · POST-GAME RESULTS
🏰 MOAT ANALYSIS — GAME DAY MODE
⏱️
Max Addiction Window
Game Day Mode captures users during the 3-hour live-game window — the highest engagement period in all of sports media. Real-time pick reveals create dopamine hits every few minutes as plays resolve.
📊
Proprietary Real-Time Data
Every live pick interaction generates a timestamp-stamped reaction dataset: who picked what, when, how it felt to win/lose mid-game. No competitor can replicate this behavioral corpus retroactively.
🌐
Social Pressure Loop
"@sports_gal just passed you" notifications trigger competitive anxiety that keeps users glued. The live leaderboard at a bar table means users are nudging each other to check their phones every play.
📤
Viral Share Cards
Post-game result cards are designed to be shared — "3/4 correct at The Rusty Anchor 🏟️". Each share is a SportsIQ brand impression that drives installs. The bar location tag makes it hyper-local and social.
🔗
Venue Stickiness
Game Day Mode leaderboards are venue-scoped. Users at The Rusty Anchor are competing against patrons in the same bar — making the venue itself a sticky social node. Switching means abandoning your rank.
🎯
Path-to-#1 Mechanic
"You need 440 pts to reach #1. 2 picks left." — This explicit "win condition" creates urgency to keep playing. Users won't leave the app (or the bar) until the game ends. Extends dwell time by an estimated 30–40 min/session.
PROJECTED ENGAGEMENT LIFT
+2.8×
Session length during live game
+62%
Picks per user on game day vs idle
+38%
Bar dwell time (venue ROI driver)
K=0.6
Viral coeff from share cards (target)
Benchmark: ESPN Fantasy Football live scoring = highest-ever app engagement per user. DraftKings live betting = 3× revenue per session vs pre-game. SportsIQ Game Day Mode combines both mechanics without real-money risk — accessible to everyone in the bar.
v2 UPDATE · 2026-03-21
Aggressive timer, accuracy metric, prominent Intel card
⚡ 2,450 pts
🍺 Tap & Taylor's · Bar Mode
2× ACTIVE
LIVE NOW
LOCKS IN
0:09
KANSAS CITY CHIEFS
Mahomes
OVER OR UNDER
267
passing yards
📊 Chiefs trailing by 14 — Mahomes is in throw mode
🔮 SPORTSIQ INTELLIGENCE
73% historically accurate on similar props
Model says OVER · 61% confidence · Chiefs trailing props
2,450
PTS
#3
TODAY
🔥 4
STREAK
Gold
TIER
HOME v2 — LIVE · URGENT (:09 left, red pulse)
⚡ 2,450 pts
🍺 Tap & Taylor's · Bar Mode
2× ACTIVE
LIVE NOW
LOCKS IN
0:03
KANSAS CITY CHIEFS
Mahomes
OVER OR UNDER
267
passing yards
⚠️ LOCKING SOON — make your pick now
🔮 SPORTSIQ INTELLIGENCE
73% historically accurate on similar props
Model saysOVER · 61% confidence
2,450
PTS
#3
TODAY
🔥 4
STREAK
Gold
TIER
HOME v2 — CRITICAL (:03 left, shake + red CTA)
BAR SCREEN v2 — IDLE · 5-digit room code + larger QR · 2026-03-21
SportsIQ
BAR EDITION
▦
Scan to join
Or enter room code
74291
💡 5-digit code is unique to this venue tonight. Auto-resets each session.
Scan or type the code
Free to play — win tonight
TONIGHT'S LEADERS
#1BigMike4,100 pts
#2SarahK3,850 pts
#3JayBird3,200 pts
#4CoachKev2,900 pts
#5LanaD2,650 pts
BAR SCREEN v2 — LIVE PREDICTION · Circular countdown + bigger QR + Intel shown · 2026-03-21
LIVE PREDICTION
LOCKS IN
0:42
KANSAS CITY CHIEFS
Mahomes
OVER or UNDER
267
passing yards
🔮
SPORTSIQ INTELLIGENCE
73% accurate · Model says OVER (61% confidence)
UNDER ↓
32%
59 players
OVER ↑
68%
125 players
Open SportsIQ — pick OVER or UNDER · Bar plays count 2×
▦
ROOM CODE
74291
BAR SCREEN v2 — LIVE TRACKING · Leaderboard panel + step progress + bigger QR · 2026-03-21
LIVE TRACKING · Q3 · 8:42 remaining
1
Picks Made
2
← Watching Live
3
Final Whistle
Mahomes · PASSING YARDS
needs 49 more to go OVER
218
CURRENT
→
267
TARGET
218 yds
0
49 more needed for OVER
267
🏆 LIVE LEADERBOARD
#1
BigMike
OVER
4,100
#2
SarahK
UNDER
3,850
#3
JayBird
OVER
3,200
#4
CoachKev
OVER
2,900
#5
LanaD
UNDER
2,650
184 players live · updating in real-time
Join future rounds · Bar plays count 2×
▦
ROOM CODE
74291
BAR SCREEN v2 — RESULT · Top-10 leaderboard + contrarian bonus + bigger QR · 2026-03-21
📈
OVER WINS
Mahomes — 284 passing yards
🤙 Wise Guy
+750
🔥 Heat Check
+500
🧱 Chalk
+375
🎖️
CONTRARIAN BONUS
+150 pts — 3 players called UNDER and won!
Contrarians who went against 68% crowd earn extra
68% called it right · 3 contrarians earned +150 bonus
🏆 TONIGHT'S TOP 10
🥇
BigMike
4,850 pts
🥈
SarahK
4,350 pts
🥉
JayBird
3,950 pts
#4
CoachKev
3,650 pts
#5
LanaD
3,150 pts
#6
GrillMaster
2,900 pts
#7
TomTouchdown
2,700 pts
#8
KarmaKid
2,550 pts
#9
BetterLater
2,300 pts
#10
FastHands99
2,100 pts
▦
JOIN NEXT ROUND
74291
PROACTIVE BUILD · 2026-03-21 · DAILY ENGAGEMENT LOOP
🧠 Sports Trivia — The Daily Hook
Trivia fires every day, even when no game is live. It's the second addiction loop alongside live picks. Every question answered adds to your personal Trivia IQ stat — a proprietary accuracy score no competitor can replicate. Bar venues can run trivia rounds between game prediction windows, keeping the room engaged for 3+ hours instead of just during pick windows.
📱 QUESTION ACTIVE · 12s left
DAILY TRIVIA · NFL
🧠
Question 3 of 5
·
🔥2 streak
NFL · HARD
12
Which quarterback threw the most touchdown passes in a single Super Bowl game?
A
Tom Brady
B
Patrick Mahomes
C
Joe Montana
D
Steve Young
📱 REVEAL · Correct!
DAILY TRIVIA · NFL
✅
CORRECT!
🔥3 streak
NFL · HARD
Which quarterback threw the most touchdown passes in a single Super Bowl game?
A
Tom Brady
B
Steve Young — 6 TDs, Super Bowl XXIX ✓
C
Joe Montana
D
Patrick Mahomes
+250 pts 🎯
Speed bonus: answered in 6s · 58% of players got this right
📊 TRIVIA STATS · In My Stats tab
MY STATS · TRIVIA
TRIVIA IQ SCORE
847
Top 8% of all SportsIQ players
ACCURACY BY SPORT
🏈 NFL
82%
🏀 NBA
71%
⚾ MLB
64%
🎯
NFL HISTORIAN
Answered 50 NFL questions correctly
🧠
ENCYCLOPEDIA
Top 10% trivia accuracy — all sports
🏰 MOAT ANALYSIS — TRIVIA
Daily engagement loop: Trivia fires every day — even during offseason. 5 questions = 3 min = daily habit. Streak mechanic (same as Duolingo) drives returns even when no game is scheduled.
Proprietary data asset: Your Trivia IQ score (847 / 1000) is unique to SportsIQ. 6 months of trivia history is something a user will not abandon for a competitor that starts them at zero.
Bar TV integration: Venue can run a trivia round between pick windows (halftime, between innings). 5 questions × 4 rounds = 20 questions per venue visit = stronger retention than picks alone.
AI question bank moat: SportsIQ's question bank improves from usage data — which questions are too easy/hard, which drive engagement, which get shared. After 100K questions answered, the bank becomes a data asset competitors can't buy.